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Culinary Collaboration Series: Maya × The World’s 50 Best Restaurants

    Culinary Collaboration Series: Maya × The World’s 50 Best Restaurants

    A rare and refined dining experience featuring globally acclaimed chefs—hosted in Moscow for one night only.

    Maya partnered with The World’s 50 Best Restaurants (Latin America edition) to curate a once-in-a-lifetime dinner series in Moscow, bringing together global culinary visionaries and Maya’s brand chef Tom Halpin for one-night-only collaborations. Each event delivered an unforgettable tasting menu, blending signature techniques, cultural depth, and experimental flair.

    Objectives & Strategy:

    • Elevate Maya’s position as an international culinary destination
    • Tap into a culturally curious, gastronomically savvy audience
    • Build long-term brand equity through association with global excellence
    • Generate PR buzz and influencer content through rarity and storytelling

    Results:

    • Sold-out events and waiting lists for each dinner
    • Extensive coverage in culinary and lifestyle media
    • Strengthened Maya’s reputation as one of the most forward-thinking restaurants in Moscow

    Discuss the project